Innovative Jewellery
Apala by Sumit – A Jewellery brand which is all about being UNIQUE!
Apala means the “most beautiful” in Sanskrit. Founded by Sumit Sawhney in 2006 with a vision to create a unique line of specially hand crafted jewellery based on silver with exclusive designs. Each design at Apala reflects different style, mood and craftsmanship, made to perfection by some of India’s finest artisans. It is handcrafted with care, thought and vision, keeping in mind different personalities and individuals.
Apala has been instrumental in reviving some of the very old crafts from across the country through its exceptionally superior craftsmanship. Apala has a team of skilled gold artisans from all over India who aim to achieve flawless finish for their unmatched and exquisite pieces of work.
The brand takes pride in its most exquisite, elegant and stunning pieces of jewellery combining silver with precious and semi precious stones with 22 karat gold layering.
Apala has always been appreciated by jewellery aficionados. The Tomb Collection, Monastery Collection, Shiv Shakti Collection and Saawariya Collection were breathtaking and immensely successful. The eclectic fusion of contemporary and traditional in these collections made the designs magical and jewellery designer Sumit Sawhney charmed his admirers with his awe-inspiring aesthetics.
Apala has won itself a privileged base of patrons who adore Apala’s exceptionally beautiful and one of its kind jewels. Worn by celebrities, socialites, actresses and artists, Apala by Sumit is a priced possession treasured by thousands of admirers around the globe.
Designer Sumit Sawhney gained his technical knowledge and skills in designing, manufacturing and grading of gemstones from GIA and JDTI. With his innate artistic capabilities, he has won appreciation and recognition in the fashion industry.
Sumit Sawhney has featured his collections at various reputed national and international fashion shows, jewellery weeks and exhibitions. Also, he shares his insights on jewellery at platforms including popular fashion and luxury publications, mainliners, channels and websites. One of the most popular jewellery shows in India, Oh My Gold, captured Sumit Sawhney in conversation with former Miss India Nikita Anand about his latest collection.
Apala has its outlets at Hauz Khas village in Delhi and Galleria market in the heart of Gurgaon. Both the outlets have high quality designer jewellery and also provide innovative custom design solutions. To strengthen the brand’s presence in the country, designer Sumit Sawhney plans to open concept stores and studios in various metros that will epitomize a woman’s beauty and style. Apala also plans to spread its wings overseas to meet the demands of its already established international clientele.
